How to set up a brand report and what you can learn from it?

Brand reports are normally automatically created when you add your first search prompts. But if you want to add additional brand reports or create a new one, go to “Brand Report”.

Click on “+” in the left side bar under Brand Report section.

Add a brand name and a brand domain. 

It is important to add brand name variations that appear in the results of AI searches. Additionally, you can add more domains to include them into the KPIs of the brand report. 

In the next step, connect search prompts to the brand report.

And then, you define your competitors.

You can learn more about how to define your competitors in a dedicated article.

Give OtterlyAI a little bit of time to process the data and show you the KPIs for your brand report. 

You can create an unlimited number of brand reports.

If at any point you need to change the name or domain/website, you can do that in the report settings. Next to the brand report name you will see a gear, by clicking on it you'll be able to adjust any settings necessary.