Can I track competitors alongside my own brand?
Yes, you can track competitors alongside your own brand in Prompt Detail Analysis.
Here’s how it works based on the KPIs in the screenshot:
Link Tracking & Weekly Link Tracking:
- Shows all domains cited in AI answers for a prompt, including your own and competitors.
- You can directly compare how often each brand or website is mentioned.
Brand Ranking:
- Lists all brands that appear in AI-generated responses, ranked by frequency and prominence.
- Lets you see your position vs. competitors for the same query.
Brand Rank Over Time:
- Visualizes how your ranking changes compared to other brands week over week.
- Helps you identify competitors gaining or losing visibility.
AI Brand Sentiment:
- Not just for your brand – it analyzes the tone (positive, neutral, negative) for all brands mentioned.
- Great for spotting how competitors are perceived in AI search.
✅ In short: Every metric in Prompt Detail Analysis works for your brand and any competitors that show up in AI answers for that prompt. You get side-by-side visibility without needing separate reports.