Otterly.AI’s Prompt Detail Analysis gives you a deep dive into how your brand or content appears in AI-powered search engines like ChatGPT, Google AI Overviews, PerplexityAI, Gemini, and Microsoft Co-Pilot. This view helps you understand visibility, sentiment, and ranking trends across generative search experiences.
🔍 Key Insights You’ll See
Link Tracking
- Shows all URLs referenced in AI-generated answers for the specific prompt.
- Highlights which domains are getting the most citations.
- Lets you compare your brand’s mentions vs. competitors for the same prompt.
✅ Example: See if your own site is linked or if AI is pulling data from third-party sources.
Weekly Link Tracking Chart
- Visualizes how often each domain is cited over time.
- Tracks changes in source popularity week by week.
- Helps identify emerging competitors or authoritative sites.
✅ Example: Spot when a competitor gains more AI visibility for a specific keyword or topic.
AI Brand Sentiment Analysis
- Breaks down how AI-generated answers describe your brand.
- Categories include Positive, Neutral, and Negative mentions.
- Useful for monitoring brand reputation in generative engines.
✅ Example: Quickly see if AI responses about your product are consistently positive or if negative phrasing appears.
Brand Ranking
- Lists all brands mentioned in AI answers for the prompt.
- Ranks them based on frequency and prominence.
- Allows you to track your position against competitors over time.
✅ Example: Understand if your brand is in the top 3 for a high-value search prompt or being pushed down.
Brand Rank Over Time Chart
- Shows your ranking trend across multiple weeks.
- Helps you measure the impact of content or SEO efforts on AI search visibility.
- Tracks competitor movement to identify shifts in the market landscape.
✅ Example: See if a campaign or content update improved your AI search position.
📈 How to Use These Insights
- Content Strategy: Identify gaps where AI isn’t linking to your content and optimize those topics.
- Reputation Monitoring: Use sentiment trends to catch issues early.
- Competitive Intelligence: Benchmark against top competitors and track their movement.
- SEO for AI: Understand how generative engines interpret your brand and adjust accordingly.
