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What insights can I get from a prompt detail analysis?

Otterly.AI’s Prompt Detail Analysis gives you a deep dive into how your brand appears in AI-powered search engines like ChatGPT, Google AI Overviews, PerplexityAI, Gemini, and Microsoft Co-Pilot.

The page is organized into two main tabs:

  • Overview – High-level insights and trends for the selected prompt

  • Responses – Detailed AI search engine response

🔍 Key Insights You’ll See in the Overview Tab

Brand Coverage Over Time

This chart shows how often brands are mentioned over time for the selected prompt.

  • Tracks brand presence across AI responses day by day

  • Helps identify trends, spikes, or drops in visibility

  • Useful for monitoring the impact of content

Each line represents a brand, making it easy to compare performance against competitors.


Brand Ranking

  • Lists brands mentioned in AI answers for the prompt.

  • Ranks them based on frequency and prominence.

  • Allows you to track your position against competitors over time.


Domain Category Distribution

This chart breaks down the types of sources AI engines rely on when answering the prompt.

This helps you understand where AI engines are pulling information from and which content types influence visibility the most.

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💬 What You'll Find in the Responses Tab

The Responses tab shows the actual responses returned by AI search engines for the selected prompt.

Each column represents a single AI response run and includes:

  • AI Response – A preview of the generated answer

  • Brand Mentioned – Whether your brand appears (Yes / No)

  • Competitors – Any tracked competitors found in the response

  • Run Date – When the response was collected

You can refine responses using multiple filters at the same time.

You can click on any response to open the detailed view.

Inside the response detail, you can see:

  • Full AI-generated text output

  • Citation links used by the AI engine (when available)

  • Brands and competitors mentioned in that response

This view helps you understand why a brand appears, how competitors are positioned, and which sources influence AI-generated answers.
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