How can I add more domains or domain variations to a brand report?

Adding domain variations ensures OtterlyAI tracks citation links across all your web properties — including regional sites and product-specific domains.

When to add domain variations

Your primary domain covers your main website. Add domain variations when your brand has:

• Regional or country-specific domains (e.g., nike.com and nike.co.uk and nike.de)

Include all subdomains — when to use it

Enabling this toggle means any URL under your primary domain (e.g., nike.com/blog) will count toward your Domain Citation and Domain Coverage KPIs automatically. 

How to add domain variations

1. Click the gear icon next to your brand report name
2. Navigate to the Brand details tab in report settings
3. Enter your primary domain in the main field — no https:// needed (e.g., nike.com)
4. Toggle Include all subdomains if you want all subdomains of your primary domain counted automatically
5. Add additional specific domains in the Add Domain Variation section
6. Click Save changes